Product Description Noughty Tough Cookie Shampoo gently cleanses whilst strengthening brittle, weakened hair, to reduce breakage and extend survival. This hydrating, strengthening 97% natural shampoo is packed with a power trio of anti-oxidant rich bilberry, sea buckthorn, and cloudberry, plus anti-pollution technology to protect against urban aggressors. Use with our super Noughty Tough Cookie Conditioner. Featuring… WHEAT BRAN EXTRACT: Brings the strengthening and urban pollution protection. Tensile testing, fluorescence microscopy, and energy dispersive spectroscopy are just some of the studies that support this performance. BILBERRY & CLOUDBERRY EXTRACT BLEND: Noughty’s own blend of potently antioxidant berries helps to protect and moisturise hair. SEA BUCKTHORN OIL: This vitamin-E rich oil brings its superhero powers of moisturization without added weight. CASTOR OIL: With its' own unique essential fatty acid and deliciously rich texture this oil adds to this strengthening party. SLMI: Derived from coconuts this mild, water-soluble surfactant gives that lather and cleansing action, enabling our 100% sulphate-free shampoos. DIRECTIONS: Activate by placing a small amount in hands with a little water. Massage into hair working from root to tip. Rinse completely. INGREDIENTS: Aqua/Water/Eau, Cocamidopropyl Betaine, Sodium Lauroyl Methyl Isethionate, Glycerin, Laureth-7 Citrate, Sodium Chloride, Hippophae Rhamnoides Seed Oil, Rubus Chamaemorus Fruit Extract, Vaccinium Myrtillus Fruit Extract, Triticum Vulgare Bran Extract, Citrus Sinensis (Sweet Orange) Peel Oil Expressed, Juniperus Virginiana Wood Oil, Parfum, Coco-Glucoside, Glycol Distearate, Caprylyl Glycol, Pentylene Glycol, PEG-40 Hydrogenated Castor Oil, Panthenol, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide, Potassium Sorbate, Lactic Acid, Citric Acid, Disodium EDTA, Sodium Hydroxymethylglycinate, 1,2-Hexanediol, Butylphenyl Methylpropional, Polyquaternium-6, Sodium Benzoate, Hexyl Cinnamal, Citronellol, Limonene. Ingredients Aqua/Water/Eau, Cocamidopropyl Betaine, Sodium Lauroyl Methyl Isethionate, Glycerin, Laureth-7 Citrate, Sodium Chloride, Hippophae Rhamnoides Seed Oil, Rubus Chamaemorus Fruit Extract, Vaccinium Myrtillus Fruit Extract, Triticum Vulgare (Wheat) Bran Extract, Citrus Sinensis (Sweet Orange) Peel Oil Expressed, Juniperus Virginiana Wood Oil, Parfum (Fragrance), Coco-Glucoside, Glycol Distearate, Caprylyl Glycol, Pentylene Glycol, PEG-40 Hydrogenated Castor Oil, Panthenol, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide, Potassium Sorbate, Lactic Acid, Citric Acid, Disodium EDTA, Sodium Hydroxymethylglycinate, 1,2-Hexanediol, , Butylphenyl Methylpropional, Polyquaternium-6, Sodium Benzoate, Hexyl Cinnamal, Citronellol, Limonene. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Activate the shampoo by placing a small amount in hands and rub together with a little water. Massage into hair working from root to tip for a feather-soft lather. Rinse completely from scalp to ends. If you are making the transition from conventional to natural shampoo, it may take up to 8 washes to see the full results. See more
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